A model for companies that want more than quick wins. We start with FastTrack, then add more growth use cases - so that over 12 months we systematically increase revenue, retention and CLV.
A systematic path from the first result to lasting growth on Synerise. Over 12 months we develop the use-case roadmap, scale the next scenarios and build real impact on revenue, retention, purchase frequency and CLV.
A quick result is the entry point. Real growth is built over months.
Many companies treat a Synerise implementation as a one-off project. They launch the first automation, see an effect - and stop. Yet the platform delivers its full potential only through continuous development: further segments, layers of personalization, loyalty, retention, prediction and automation at the whole-of-customer level.
Growth Accelerator is a program for companies that want to base their growth on Synerise for the long term. Instead of ending a project, we build a use-case roadmap aimed at systematically increasing customer value throughout the year.
Regardless of the starting point - a new implementation, an existing instance or a migration from legacy martech - the program structure stays the same: a fast effect at the entry, scaling over the year.
We run the roadmap in four phases spread over 12 months: from FastTrack with the first effect in the quarter, through scaling growth and personalization, to optimization focused on long-term CLV.
The model works best in e-commerce and retail with a mature customer base, an ambition to grow CLV and readiness for a 12-month engagement with clear ownership on Persooa's side.
Direct attribution
A/B vs. benchmark
Cohort comparison
Cohort retention
Comparison to a control group
Change in active cohorts
Annual report with attribution
FastTrack is the starter program: a fast effect in the first quarter. Growth Accelerator includes the full FastTrack scope as its first phase, then extends it with a 12-month growth roadmap: CRM, loyalty, retention, personalization, revenue. It's for companies that want to build customer value long-term, not just launch the platform.
You don't have to do them sequentially. Growth Accelerator includes the FastTrack scope as phase 1 - you can enter the annual model right away.
Persooa runs the project and takes ownership of delivery. From your team we need business decisions, access to data and feedback on the roadmap. Weekly sync meetings + a monthly KPI report are the standard rhythm.
Yes. Migration from another MarTech platform is part of the scope - we plan it as an element of phase 1 or as a separate parallel workstream.
The backlog is updated every quarter based on current KPIs, the results of running scenarios and new platform capabilities. We prioritize by business effect - not by implementation scope.
Book a free consultation: we will analyze your situation and propose the optimal approach tailored to your business goals.